2021 Social Media Image Guidelines

It’s no surprise that the world wide web of social media marketing keeps evolving. Images and videos continue to be the driver for brand identity and engagement, and with this, comes a continuous shift in the way marketers and consumers alike form their relationship with social media. That’s why Boko wants to help you with […]

5 TikTok tips to get more views

In five years, TikTok has risen to the seventh most-used social networking app in the world, ahead of Snapchat, Pinterest, and Twitter. It attracts 100 million active users in the U.S. who like it’s short, digestible, entertaining video content. Target millennials and Gen Z. Almost half (48%) of the age 18-to-29 population have used TikTok, […]

5 tips to start your own business online with Shopify

Setting up a business has become a trend. According to the World Entrepreneurship Report, 57% of people said they were willing to sacrifice some of their free time to work on their business idea. The trend is getting stronger and one of the preferred businesses for people is linked to building an e-commerce website with […]

The best platforms to develop your e-commerce

If you are one of those people who like doing business, you have some interesting products that you want to put on the online shelfs but you don’t know how; The best you can do is taking advantage of the rise of new technological and social networks trends and create your own e-commerce. We are […]

Woocommerce vs. Shopify: Which platform is best suited for your E-commerce?

For those who are just starting, the first step is to choose the platform that best suits the needs of your business. Woocommerce and Shopify are the ones that take the first places when it comes to choose an e-commerce platform, however both have different functionalities that should be taken into account when choosing the […]

Social media trends you can’t ignore in 2020

The situation we are currently experiencing leaves us with a very clear message: we must make a drastic change in our lifestyle, and therefore in the way our work and the current market work. That is why today we will see trends in social media that will help you grow your business. Social networks provide […]

Sales through social networks (Facebook & Instagram)

Social networks have brought new possibilities and new forms of approaching marketing. The strategies that we use today aren´t the same that we used 3 months ago, and it is due to the context we’re living. Everything around us works immediately. We live an accelerating way of life that demands fast solutions in specific moments […]

Live chat & facebook messenger the new calls to action. Part 2

Live Chat and facebook messenger open a new communication channel and fill the expectations about catching more leads to your website or closing an ongoing purchase. The success of our company depends on the actions we do. This is why these two had become the new alternative to effective marketing. The strategies used by many […]