The bane of the vanity metrics
Are you struggling to grow your business online? Do you feel like you’re missing out on potential sales and engagement because of a lack of followers? You’re not alone. Many businesses find themselves in the same boat, trying to increase their online presence but struggling to get the results they want.
But here’s the problem: some businesses resort to unethical and unreliable practices like buying followers to artificially inflate their growth metrics. Not only is this approach morally questionable, but it also puts your money and reputation at risk.
But why do businesses resort to this rather unethical but cringy popular practice?
Some are tempted to resort to buying fake followers for one major reason: they want to increase their following in a snap of fingers. It’s natural to want to keep up with the competition and show potential customers that you’re popular and reputable.
However, it’s important to understand that this approach is not sustainable and can ultimately harm your business in the long run. The short-term gains of increased engagement and brand awareness may be attractive, but the long-term effects can be detrimental to your reputation and damage the trust of your genuine followers.
Additionally, it’s viewed as an unethical practice in the industry. Instead of taking shortcuts, businesses should focus on building a sustainable and authentic online presence. This may take more effort and time, but it will be worth it in the long run for your business’s reputation and growth.
Building a strong social media strategy can provide a solid foundation for growth and can help attract real and active followers. It’s better to have a smaller following of engaged and dedicated customers than a large following of fake accounts.
Think a hundred times before biting the fake follower bullet
Fake followers do not engage. Most of these so-called followers are bots. Yes, a bot. A mere piece of code masquerading as a follower. In theory, some bots do engage – they make automated, often nonsensical comments on some of your posts. And these mean nothing. These followers definitely don’t engage with any thought – they may be some form of AI, but there is no deep learning involved. They are unlikely to be programmed to learn from your content or brand.
Prepare to get tons of spam. If you buy followers, you will generally have to provide your email address at some point. By doing so, you are opening yourself to vast quantities of spam. Indeed many of the people selling followers are doing so with the sole aim of gaining access to your email address for spam reasons.
Once you accept them as a follower, you are also giving them access to your other followers. Some of your followers will accept the spammers as their followers, just because they see that they are followers of you.
You will never, ever get a sale from a fake follower. Fake followers are obviously not going to spend any money with you or buy your product. Remember that these followers are mostly bots, or if they are real people from click farms, the chances of them buying your product is close to zero.
Don’t risk your brand’s reputation
It is generally considered unethical to buy Instagram followers because it is deceptive. Buying followers artificially inflates your numbers, and this can give the impression that you are more popular or more successful than you actually are. This can be misleading to your own followers, as well as to potential business partners or sponsors. In addition, buying followers can violate Instagram’s terms of service, which could result in your account being suspended or banned.
In short, it is not worth the risk to buy Instagram followers. It is better to focus on creating high-quality content and engaging with your audience organically. This may take more time and effort, but it is a more authentic and sustainable way to grow your following.
Bid fake followers a farewell with Boko’s authentic & effective solution
We understand the challenges of growing your business online, and we have a solution that helps you achieve the real, sustainable growth you need. We focus on leveraging the power of social proof to make your business appear more popular and trustworthy, increasing your reach and brand awareness. With us, you don’t have to resort to shady practices to see real results. Increase your followers and watch your business soar. Contact us today to learn more.